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at first... hardly anyone stopped to listen... but, then... hundreds of people stopped by
however, they still mostly just passed through
it wasn't that long, though, before the masses grew... and some in the crowd yelled back:
"yeah, yeah, yeah. we hear ya spoutin' and shoutin'... so what shall we do? what do you suggest? what are your rules for living?"
john was not expecting anyone to really pay attention
so john goes to Buddha and asks "by what rules shall we live"
"Have fun doing the right thing."
thus, the birth of kingarthur.com
the concept was applied to the website... and the first website of it's kind emerged... an interactive game/test meant to help the world learn to have fun doing the right thing.
you might call it a humanity conditioning program
and, I find it kinda funny... how everyone seems to see it different.